Owler Overview
Owler is a business intelligence platform that provides real-time company information and insights. It leverages crowdsourced data and AI to offer competitive intelligence, company profiles, and industry news, helping professionals stay informed about their market landscape and make strategic decisions.
Key Features of Owler
- Company Profiles: Access detailed information on millions of companies, including revenue estimates, employee counts, and key executives.
- Competitor Tracking: Monitor your competitors' activities, news, and updates in real-time.
- Customized Daily Snapshots: Receive personalized email digests with the latest news and updates about companies you follow.
- Funding and Acquisition Alerts: Stay informed about funding rounds and acquisitions in your industry.
- Community-Contributed Insights: Benefit from crowdsourced data and insights from industry professionals.
What Makes Owler Unique
- Crowdsourced Intelligence: Leverages input from millions of business professionals to provide up-to-date and accurate information.
- AI-Powered Insights: Uses artificial intelligence to analyze and interpret business data, providing actionable insights.
- Real-Time Updates: Offers near-instant updates on company news, funding, and industry trends.
- Comprehensive Coverage: Provides information on both public and private companies, including hard-to-find data on smaller businesses.
- User-Friendly Interface: Offers an intuitive platform that makes it easy to access and understand complex business data.
Is Owler Right for Me?
Owler is ideal for sales and marketing professionals, business development teams, and executives who need to stay informed about their competitive landscape. It's particularly useful for companies looking to identify new opportunities, track competitors, and make data-driven strategic decisions.
Signs You Need Owler
You need to stay updated on competitors' activities
- Frequent surprise announcements from competitors
- Difficulty keeping track of multiple companies in your industry
- Need for real-time competitive intelligence
When Owler Isn’t the Right Fit
You're a small business focused on local markets
- Limited need for competitive intelligence
- Primarily serve local customers
- Not interested in broader market trends
Customizing Owler
- Customized Watchlists: Create personalized lists of companies to monitor
- Alert Settings: Tailor notifications based on specific events or thresholds
- API Access: Integrate Owler data into your existing business intelligence tools
- Custom Reports: Generate tailored reports focusing on specific companies or industries
- Data Export: Export data for further analysis in your preferred tools
Is Owler Worth It?
Owler is worth it for businesses seeking competitive intelligence and market insights, especially those in rapidly evolving industries or with numerous competitors. Its automated data collection and analysis can save significant time and resources, providing valuable information for strategic decision-making and market positioning. However, for small businesses or those in niche markets with limited competition, Owler's extensive features might be more than necessary, and the cost might not align with the potential benefits.
How Much Does Owler Cost?
Pricing is one of the most important evaluation factors when buying software. We have pricing
insights contributed by current and former customers of Owler to help you make the
best purchasing decision for your use case.
Competitors to Owler
| Vendor | Reasons to Consider | Best For |
|---|---|---|
| ZoomInfo | Offers more extensive contact information and sales intelligence features | Sales teams needing detailed contact data and advanced prospecting tools |
| Provides professional networking and some company information | Professionals looking for networking opportunities and basic company insights | |
| Apollo | Focuses on sales engagement and lead generation | Sales teams needing a platform that combines prospecting with outreach capabilities |
| Clearbit | Specializes in data enrichment and lead generation | Marketing teams looking to enhance their existing customer data and improve lead quality |
| Crunchbase | Strong focus on startup and funding information | Investors, startups, and professionals interested in the startup ecosystem |
| D&B Hoovers | Provides extensive business information and risk assessment | Large enterprises needing comprehensive business data and risk analysis |
Open Source Alternatives to Owler
| Projects | Reasons to Consider | Best For |
|---|---|---|
| OpenCorporates | Provides open access to corporate data from multiple jurisdictions | Researchers and organizations needing basic company information without cost |